Omron Duobaby
Restful sleep interrupted.
Crying is one of the biggest fears for new parents as it can be distressing and difficult to soothe. To effectively convey this message, a simple visual of two babies counting sheep has been used, where the contrast is shown when one of the baby's sheep tumbles, while the other baby sleeps soundly with the help of Duobaby. This visual not only grabs the viewer's attention but also highlights the benefits of Omron Duobaby.
Motorola Solutions
Protecting the brand.
Targeting counterfeit walkie talkie sellers in Indonesia with fear-based messaging, creatively using police tape tied around the counterfeit products to symbolise the legal consequences of getting caught. The headline emphasises the risks of selling or buying counterfeit goods, with the aim of promoting ethical business practices, reducing illegal activities, and creating a safer marketplace for consumers.
Hilton Singapore F&B
Reasons to celebrate.
The Hilton Christmas F&B visual uses oysters to showcase an impressive buffet spread, with a creative twist of an oyster pearl replaced by a round decorative ornament. The golden colour palette effectively conveys high quality, resulting in a classy look. The visual captures attention and communicates the Hilton's exceptional and luxurious dining experience during the Christmas season.
Greenfield Xtragrass
Teeing off to perfection.
To achieve the perfect golf swing, golfers need a perfect turf that matches their performance. Visual rationale showcases a dissection of the ground with an expertly crafted XtraGrass turf, consisting of various layers designed to provide a superior golfing experience. By highlighting the intricacies of the turf, I aim to capture the attention of golf course management professionals who understand the importance of maintaining a top-tier golf course.
UL Solutions
Embracing safety.
The safety of children is a top concern for parents, and fathers often handle home fixtures and appliances. The UL safety certification visual features a happy father with his children, while UL certified items are showcased in the background, including a solar panel, lighting, air conditioning, and toys. The simple yet effective composition highlights the importance of UL safety certification in ensuring product safety around children.
Unilever Knorr
Sparking culinary creativity.
A B2B visual for the Indonesian market targeting chefs with Knorr's seasoning paste. The visual concept highlights the product's versatility and unique flavor, sparking creativity for chefs. This aimed to establish Knorr's seasoning paste as an essential ingredient, building brand loyalty and increasing market share in the food service industry.